This item has FREE SHIPPING to any address in NZ

NOTE: A handling time of 2-4 business days applies for all orders. Once shipped, delivery takes 1-5 working days.

The Creative Architect: Inside the Great Midcentury Personality Study

Condition: BRAND NEW ISBN: 9781580934251 Author(s): Pierluigi Serraino Format: Hardcover Year: 2016 Publisher: Monacelli Press Dimensions: 193 x 239 x 25 (w x l x h) Pages: 248

BUYER OFFERS: We are a retail store with set pricing and unfortunately we can't fulfil any requests to sell items for less than the listed price.

Description: An unknown episode in the annals of modern architecture and psychology a 1950s University of California, Berkeley, evaluation of creativity with subjects including Eero Saarinen, I.M. Pei, Philip Johnson, and 37 other major architects is published for the first time. The story of midcentury architecture in America is dominated by outsized figures Richard Neutra, George Nelson, Louis Kahn who were universally acknowledged as creative geniuses. Yet virtually unheard of is the intensive 1958 59 study, conducted at the Institute of Personality Assessment and Research at the University of California, Berkeley, that scrutinized these and dozens of other famous architects in an effort to map their minds. Deploying an array of tests reflecting current psychological theories, the investigation sought to answer questions that still apply to creative practice today: What makes a person creative? What are the biographical conditions and personality traits necessary to actualize that potential? The study s findings have been gathered through numerous original sources, including questionnaires, aptitude tests, and interview transcripts, revealing how these great architects evaluated their own creativity and that of their peers. In The Creative Architect, Pierluigi Serraino charts the development, implementation, and findings of this historic study, producing the first look at a fascinating and forgotten moment in architecture, psychology, and A