used second-hand book, good condition, hard cover, 293 pages, Wiley, Gardner

A guide for strategy development valuation and financial planning.

Top executives support The Valuation of Information Technology "This is the first book which I have seen that places corporate decision-making on a logical and quantitative basis. Decisions which have traditionally been done by the 'seat of the pants' are subjected to the same rigorous analysis as is routine in the hard sciences. I think this book strikes off in a completely new direction and deserves to be read by anyone contemplating a career in business. " -Dr. Mel Schwartz, Nobel Laureate in Physics 1988 and Professor Emeritus, Stanford and Columbia Universities "An insightful, rewarding evaluation of information technology-with the aim being the creation of shareholder value. Chris Gardner's detailed work shows how powerfully constructive and destructive the forces of innovation can be. Mastering information technology is the key to twenty-first-century commercial success. This book is a driver toward that mastery. " -Tom Gardner, The Motley Fool (Fool. com) "Finally, a clear set of tools for those of us who are trying to find a path through a jungle of complexity. Chris Gardner has clearly and crisply provided a road map of rationality to help direct our path through a chaotic world of accelerating change. " -Peter Sprague, Founder, Chairman, and CEO, Wave Systems, and former Chairman of National Semiconductor Table of Contents:

FRAMEWORK. Overarching Framework. CUSTOMER OPPORTUNITY. Directing Attention. Voice of the Customer. When Customers Can't Express Themselves. INFORMATION TECHNOLOGY SYSTEM. Information Flows and Capacity. System Designs. ECONOMIC VALUE. Cost Estimation. Valuation. Epilogue. Appendices. Glossary of Notation. Bibliography. Index. About author

New price on fishpond is $78.69