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Seduction or Instruction?
Author: James Aulich

ISBN: 9780719075902
Format: Hardcover
Number Of Pages: 240
Published: 17 August 2007
Country of Publication: GB
Dimensions (cm): 24.0 x 17.0 x 2.3
Description:
This book makes a critical and historical analysis of the public information poster and its graphic derivatives in Britain and Europe during the First World War. Governments need public support in time of war. The First World War was the first international conflict to see the launch of major publicity campaigns designed to maintain public support for national needs and government policies. What we now know as spin has its origins in the phenomenon. Then, as now, the press, photography and film played an important role, but in the early 20th century there was no radio, television or internet and the most publicly visible advertising medium was the poster.

Considering the museological and memorialising imperatives behind the formation of the war publicity collection at the Imperial War Museum, this fascinating book goes on to provide constitutional and iconographical analyses of the British Government recruiting, War Loan and charity campaigns; the effect of the inroads of the poster into important public and symbolic spaces; a comparative analysis of European poster design and the visual contribution of the poster through style and iconography to lang...

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