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The New Alchemists
by Charles Handy
Photographs by Elizabeth Handy
Signed by two authors

A fascinating and inspirational investigation into the creative and entrepreneurial process. What drives some people to create something from nothing? Is it ambition, the need for self-fulfillment? Is it about money, power, or even genes? Or, is there a mood of the time that encourages people, and can anyone do it? The world needs new ideas, new products, new kinds of associations and institutions, new initiatives, art and designs. But these new things seldom come from established organizations. They come from individuals ? Charles Handy calls them the New Alchemists, and he has talked to a range of extraordinary people ? from Trevor Baylis and Richard Branson to Jane Tewson and Terence Conran ? to hear from them the secret to turning basic ideas into creative gold. Elizabeth Handy has used her new style of composite portraits to highlight aspects of all the different alchemists in their particular environments.

Hardback, 1999, 238pages, very good condition

I have many books on sale, please check my listings or search aabooks with your keyword. I am happy to combine and save postage for you.
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  • Seller location: North Shore, Auckland, NZ

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