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Drive: The Surprising Truth about What Motivates Us

Condition: BRAND NEW
ISBN: 9781594488849
Author(s): Daniel H. Pink
Format: Hardcover
Year: 2009
Publisher: Riverhead Books
Dimensions: 172 x 235 x 27 (w x l x h)
Pages: 242
Pages: 18-17

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Description:
Forget everything you thought you knew about how to motivate people—at work, at school, at home. It's wrong. As Daniel H. Pink (author of the forthcoming book" To Sell Is Human: The Surprising Truth About Motivating Others") explains in his paradigm-shattering book "Drive," the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.
Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the "wrong" way to motivate people for today's challenges. In "Drive," he reveals the three elements of true motivation:
Autonomy—the desire to direct our own livesMastery—the urge to get better and better at something that mattersPurpose—the yearning to do what we do in the service of something larger than ourselvesAlong the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward.
"Drive" is bursting with big ideas—t
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