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The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

Condition: BRAND NEW
ISBN: 9781942952060
Author(s): Shama Hyder
Format: Paperback
Year: 2016
Edition: 4th
Publisher: Benbella Books
Dimensions: 152 x 0 x 229 (w x l x h)
Pages: 256

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Description:
The Essential How-To Guide for Social Media Marketing by Leading Expert Shama Hyder, Named 'Social media's zen master of marketing' by Entrepreneur magazine and One of LinkedIn's 'Top Voices' in Marketing & Social in 2015 In 2001, at the dawn of the millennium--and the digital marketing age--the first edition of The Zen of Social Media Marketing became a global hit. In the ensuing years, updated editions helped even more marketers, entrepreneurs, students, and professionals of all types navigate the sometimes-stressful world of social media. Now, this new, fully updated edition offers timely insight to the ways social media marketing has changed and specific steps to show you exactly how to thrive and profit with ease and efficiency. Whether you're a novice, struggler, or mastery-seeker, you already know that engaging in social media is no longer optional. People are talking about your company online and you need to be part of those conversations. However, social media marketing isn't like traditional marketing--and treating it that way only leads to frustration and failure.
In The Zen of Social Media Marketing, Shama Hyder, social media expert and president of The Marketing Zen Group, teaches you the 'Zen' of using social media tools to find your own marketing nirvana. The newest edition of The Zen of Social Media Marketing gives you: - A comp
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