New item Free shipping Pay Now
Add this item to Cart for a combined free shipping deal
Click to enlarge photo

Listing Detail Tabs

This item has FREE SHIPPING to any address in NZ

NOTE: Item will ship from our US warehouse. A handling time of 2-4 business days applies for all orders. Delivery will then take 3-10 working days.

Consumer Behaviour

Condition: BRAND NEW
ISBN: 9781473919136
Author(s): Zubin Sethna
Year: 2016
Edition: 3rd
Publisher: Sage Publications Ltd
Dimensions: 190 x 23 x 244 (w x l x h)
Pages: 528

BUYER OFFERS: We are a retail store with set pricing and unfortunately we can't fulfil any requests to sell items for less than the listed price.

Description:
Praised for its no nonsense approach to engaging students and conveying key learning outcomes, Blythe's new edition of Consumer Behaviour now features increased coverage of social media, digital consumption and up to date marketing practice. Examples and case studies from global brands including Spotify, Instagram and Amazon are threaded throughout the text, and students' understanding and retention of the knowledge is encouraged through innovative learning features including: *'how to impress your examiner' boxes - ideas and tips for what an examiner may be looking for to help students get the best possible grades in their assessments *'consumer behaviour in action' boxes -practical examples highlighting what goes on in the real world *'challenging the status quo' boxes - encouraging students to think outside the box, think critically and exercise their problem solving skills The book is complimented by a SAGE Edge companion website featuring a range of tools and resources for lecturers and students, including powerpoint slides, multiple choice questions, and selected author videos to make the examples in each chapter come to life.

About Us:
The Nile New Zealand is your one-stop location for books, movies & music.

Over 7 million items to choose from; Great prices; free shipping anywhere in New Zealand; 1 working day responses to any email queries; Please click here to ask a question
Your question and answer privileges have been disabled.
You must log in to view questions and answers on this listing. We recommend reading questions before you make any purchases.
Please log in to view questions and answers on this listing. We recommend reading questions before you make any purchases. Available only to approved bidders. You must be an authenticated member to ask questions Find out more about becoming authenticated. Your account is in debt Your current account balance is You must credit your account to use this feature.
Firearms Licence #
By entering my licence number, I confirm I am aware of my obligations under the Arms Act.
Transaction details may be provided to police in accordance with the Terms & Conditions.
Your current account balance is Please note you will lose your question and answer privileges if your account is in debt for more than 2 weeks. Credit your account.
I confirm that I am over 18 years old.
To prevent your personal details being misused please do not put emails or phone numbers in questions. Failure to comply may result in the suspension of your account. The seller cannot add a Buy Now price once bidding has started.

Shipping options

  • Free shipping within New Zealand  
  • Store does not allow pick-ups
  • Store location: Auckland City, Auckland, NZ

Payment options

  • NZ bank deposit