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Business Models For Dummies

Condition: BRAND NEW
ISBN: 9781118547618
Author(s): Jim Muehlhausen
Format: Paperback
Year: 2013
Edition: 1st
Publisher: For Dummies
Dimensions: 150 x 0 x 250 (w x l x h)
Pages: 364
Series: For Dummies (Lifestyles Paperback)

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Description:
Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company,Business Models For Dummies has you covered.

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