Value Pack International Business Global Edition + Author: Cavusgil & Knight

Product Details: ISBN: 9781488689826 Format: Multiple copy pack Pages: Dims (mm): x Pub Date: 01-07-16 Pub Country: Australia Condition: NEW

Description: This pack contains 1 copy of International Business Global Edition + 1 printed access card to MyManagementLab with eText. International Business: A Millennial Approach. International Business: The New Realities caters to a millennial student audience, the most diverse and educated generation to date. The book speaks to students of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text preps students for international business in our modern world. The Fourth Edition plays on millennials' characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. The authors understand what motivates millennial students and builds on their goals to help students obtain successful careers in international business. MyManagementLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. MyManagementLab is not a self-paced technology and should only be purchased when required by an instructor. The duration of access to MyManagementLab is set by your instructor for your s

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