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Description
Rethinking Marketing Author: Minet Schindehutte
Product Details: ISBN: 9780132079495 Format: Paperback Pages: 384 Dims (mm): 154 x 230 Pub Date: 31-12-07 Pub Country: United States Condition: NEW
Description: This book rethinks the basic building blocks of marketing with an entrepreneurial perspective. Asks questions suing a what if? compass in which the emphasis is on asking the right questions, rather than finding the right answers. For entrepreneurs looking to make sense of the many new contributions that have redefined marketing. NOTE: The print may appear lighter in some copies due to the print method used.
- Proud to be a NZ based bookseller and employer since 1999
- All our books are brand new and are supplied to us "per order" from their publisher
- Please allow approximately 5-7 weekdays for delivery (longer for rural)
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| Destination & description | Price | |
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| For one or more items | $2.95 | |
| Second or more items - combined delivery | $0.00 | |
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Rethinking Marketing
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