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Description
Title: Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures Author: Scott Andrew Shane ISBN: 9780131423985 Pages:218 – CD included Hardback Condition: Very good used condition.
About this book: If you're starting a business, the statistics prove that your best odds of success are in high technology industries: not just computing and telecom, but also biotech, electronics, manufacturing and materials, medical devices, robotics, and other knowledge-intensive fields. This is the first book to provide a methodology for finding those extraordinary opportunities. Shane shows how to identify market opportunities and competitor weaknesses, evaluate customer needs, manage risk and uncertainty, predict product adoption and diffusion, structure your organization, and protect intellectual property. You'll learn how to take into account crucial issues such as network externalities, and the emergence of dominant designs and technical standards. Unlike other books on entrepreneurship, this one offers solutions specifically targeted at high tech startups. Based on an MBA course taught at MIT, the University of Maryland, and Case Western Reserve University, it brings together insights that were previously scattered across multiple publications -- or never published at all.
PHOTOGRAPHS Photographs used are of the actual books. Please ask a question if you require other pictures or have questions.
SHIPPING: Items will be shipped on the next working day after receipt of payment. Shipping Monday to Friday.
COMBINED SHIPPING: Yes. Happy to combine shipping of multiple books send me a question/message and I will advise the rate.
Details
Shipping & pick-up options
Destination & description | Price | |
---|---|---|
Nationwide (Non Rural) | $4.00 | |
Rural | $6.00 | |
Pick-up available from Australia | Free |
Payment Options
Pay Now, NZ Bank Deposit