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The Power of Exhibit Marketing
Author: Barry Siskind

ISBN: 9781551801216
Format: Paperback
Number Of Pages: 280
Published: 17 March 1999
Country of Publication: US
Dimensions (cm): 21.0 x 13.5 x 1.7
Description:
Offering trade show techniques for both beginners and pros, this updated and expanded guide now includes more data about what makes trade shows really work. Learn how to fit exhibiting at a trade or consumer show into your marketing plan and get more bang for your buck.Answers questions such as: -- What type of booth will work best for me?-- How do I identify my goals for each show?-- Are there ways to make money once the show is over?

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