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Cross-Cultural and Intercultural Communication
Author: William B. Gudykunst

ISBN: 9780761929000
Format: Paperback
Number Of Pages: 312
Published: 17 March 2003
Country of Publication: US
Dimensions (cm): 25.4 x 17.8 x 1.9
Description:


Derived from the best-selling Handbook of International and Intercultural Communication, Second Edition, this economically priced paperback version contains only the chapters dealing with cross-cultural and intercultural communication. Cross-Cultural and Intercultural Communication provides an extensive overview of cross-cultural variations in communication and expands upon the Handbook by viewing intercultural communication in terms of intergroup communication.

Intercultural communication is a relatively new area of research in the communication discipline but has made tremendous progress in recent years. The book maintains that understanding cross-cultural communication is a prerequisite to understanding intercultural communication. Part One of the book discusses cross-cultural communication-the comparison of communication across cultures-and Part Two examines intercultural communication-the comm...

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