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Essential Guide to Franchising in Australia
Author: Garry Williamson

ISBN: 9780646461410
Format: Paperback
Number Of Pages: 276
Published: 21 December 2006
Country of Publication: AU
Dimensions (cm): 21.500 x 14.000
Whether you are thinking of buying a franchise or
franchising your existing business, or simply want to
learn more about the facts of franchising, this book will
really open your eyes and mind. Garry's fresh and candid
writing style peppered with lots of case histories will
give you all the facts on: how franchising works; who is
franchising in Australia today; how to pick professional
franchisors; how to franchise your business; what to do
if you're an unhappy franchisee; why the culture of
franchising is so critical to a long term
franchisor/franchisee relationship. Author Gary
Williamson is a specialist franchise consultant with 29
years `hands on experience' and has helped thousands of
people to review their franchise options.

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