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A Guide to Open Innovation and Crowdsourcing
Author: Paul Sloane

ISBN: 9780749463076
Format: Paperback
Number Of Pages: 240
Published: 19 January 2011
Country of Publication: GB
Dimensions (cm): 24.13 x 16.51 x 1.91
Description:

Open innovation and crowdsourcing are among the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing business culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of ideas and people outside your organization to turbocharge your innovation. Failure to embrace these approaches could mean getting left behind 

Written by an international team of the most eminent thinkers, writers and practitioners in the field, it explains: 

-what open innovation and crowdsourcing are 
-how to manage virtual teams and co-create with outsiders 
-how to handle legal and IP issues 
-how to get started with open innovation in your business 
-common mistakes and pitfalls to avoid 

With corporate case studies and best-practice advice, A Guide to Open Innovation and Crowdsourcing is a vital read for a...

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