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The Next Africa: An Emerging Continent Becomes a Global Powerhouse

Condition: BRAND NEW
ISBN: 9781250063717
Author(s): Jake Bright
Format: Hardcover
Year: 2015
Publisher: Thomas Dunne Books
Dimensions: 145 x 216 x 25 (w x l x h)
Pages: 304

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Description:
'The Next Africa, ' an Axiom Best Business Book Award winner, will change the way people think about the continent. The old narrative of an Africa disconnected from the global economy, depicted by conflict or corruption, and heavily dependent on outside donors is fading. A wave of transformation driven by business, modernization, and a new cadre of remarkably talented Africans is thrusting the continent from the world's margins to the global mainstream. In the coming decades the magnitude of Africa's markets and rising influence of its people will intersect with other key trends to shape a new era, one in which Africa's progress finally overshadows its challenges, transforming an emerging continent into a global powerhouse. 'The Next Africa 'captures this story. Authors Jake Bright and Aubrey Hruby pair their collective decades of Africa experience with several years of direct research and interviews. Packed with profiles; personal stories, research and analysis, 'The Next Africa' is a paradigm-shifting guide to the events, trends, and people reshaping Africa's relationship to the world. Bright and Hruby detail the cross-cutting trends prompting Silicon Valley venture capital funds and firms like GE, IBM, and Proctor & Gamble to make major investments in African economies, while describing how Africans are stimulating Milan runways, Hollywood studios, and London pop charts. 'The Next Africa' introduces r Please click here to ask a question
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