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Survey Methodology

Condition: BRAND NEW
ISBN: 9780470465462
Author(s): Robert M. Groves
Format: Paperback
Year: 2009
Edition: 2nd
Publisher: John Wiley & Sons
Dimensions: 175 x 251 x 23 (w x l x h)
Pages: 461
Series: Wiley Series in Survey Methodology
Series Number: 561

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Description:
Praise for the First Edition : 'The book makes a valuable contribution by synthesizing current research and identifying areas for future investigation for each aspect of the survey process.' - Journal of the American Statistical Association 'Overall, the high quality of the text material is matched by the quality of writing ...' - Public Opinion Quarterly '...it should find an audience everywhere surveys are being conducted.' - Technometrics This new edition of Survey Methodology continues to provide a state-of-the-science presentation of essential survey methodology topics and techniques. The volume's six world-renowned authors have updated this Second Edition to present newly emerging approaches to survey research and provide more comprehensive coverage of the major considerations in designing and conducting a sample survey.
Key topics in survey methodology are clearly explained in the book's chapters, with coverage including sampling frame evaluation, sample design, development of questionnaires, evaluation of questions, alternative modes of data collection, interviewing, nonresponse, post-collection processing of survey data, and practices for maintaining scientific integrity.
Acknowledging the growing advances in research and technology, the Second Edition features: Updated explanations of sampling frame issues for mobile telephone and web surveys N Please click here to ask a question
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