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Holistic Retail Design: Reshaping Shopping for the Digital Era

Condition: BRAND NEW
ISBN: 9789491727658
Author(s): Philipp Teufel
Format: Paperback
Year: 2015
Publisher: Frame Publishers Bv
Dimensions: 247 x 22 x 172 (w x l x h)
Pages: 400

BUYER OFFERS: We are a retail store with set pricing and unfortunately we can't fulfil any requests to sell items for less than the listed price.

Description:
Holistic Retail Design is setting out a theory on design of retail formats and shopping experiences. It introduces strategies in holistic constitution and the improvement of retail experiences across stationary, temporary and digital customer touch-points and intermediates between the consumer, the retail brand and the products being offered. It features those strategies in a number of chapters, and also includes international best practice cases.

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  • Store location: Auckland City, Auckland, NZ

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