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BETTER BUSINESS WRITING ON THE WEB by Rachel McAlpine

ISBN: 9780473123512 PUBLISHER: CC Press FORMAT: Paperback

PUBLICATION DATE: 29.06.1905

DESCRIPTION: Every 50 years or so, business writing needs a radical overhaul. Last time, it was Plain Language. Today, documents must be written for computer screens, web browsers, content management systems and search engines. With skilful editing, you can double the usability of your web sites and intranets, and trigger an epidemic of good writing. Then all web content becomes focused, functional, forceful-and findable!

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