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Making the Invisible Visible

Condition: BRAND NEW
ISBN: 9781413465334
Author(s): Robert Rosenfeld
Format: Paperback
Year: 2006
Publisher: Xlibris Corporation
Dimensions: 140 x 216 x 15 (w x l x h)
Pages: 260

BUYER OFFERS: We are a retail store with set pricing and unfortunately we can't fulfil any requests to sell items for less than the listed price.

Description:
What is innovation? Popular culture thinks it knows. An innovation is "the better mousetrap." It is the complex widget that makes a toaster run better, a computer work faster, the men and women in a spacecraft breathe easier. What is an innovator, the maker of the widget? The figure that lurks behind the better mousetrap is often thought of as wild-eyed and misunderstood, tirelessly working away in a dark basement or long-forgotten barn. These popular conceptions have some truth in them, but they are severely limited. Innovation is more than high-tech gadgets, and innovators are complex, whole human beings of all different backgrounds and types. I propose this: An innovation is a creative act or solution that results in a quantifiable gain. An innovation is set into motion in the world of ideas, but is realized in the world of human action. Organizations need innovation like plants need water; without it, they die. One hundred and fifty years ago, the whole planet sat in candle-lit darkness at night. A century ago, the first scratchy sounds of radio echoed in the silence of the ether, forever linking large populations together. Fifty years ago, the surface of the moon was still the object of poetry, not yet of scientific exploration. Ten years ago, the world barely knew the Internet that today links my office in Rochester, New York, to a Zambian village. We live in a world of technological change, where newness clamors as it Please click here to ask a question
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  • Store location: Auckland City, Auckland, NZ

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