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NOTE: Item will ship from our US warehouse. A handling time of 2-4 business days applies for all orders. Delivery will then take 3-10 working days.

Social Media: Der Einfluss Auf Unternehmen

Condition: BRAND NEW
ISBN: 9783642364754
Format: Hardcover
Year: 2013
Publisher: Springer Vieweg
Dimensions: 156 x 234 x 8 (w x l x h)
Pages: 112
Series: Xpert.Press

BUYER OFFERS: We are a retail store with set pricing and unfortunately we can't fulfil any requests to sell items for less than the listed price.

Die Beitrage aus unterschiedlichen Unternehmen bieten eine fundierte Darstellungzum Einfluss sozialer Medien (Facebook, Twitter, LinkedIn, Xing, etc) auf die Kommunikation und Aussendarstellung von Unternehmen sowie auf interne Prozesse.Die Autoren erlauternzunachst den Einfluss auf interne und externe Kommunikation, die Kommunikationsqualitat in sozialen Medien und die Chancen und Risiken der neuen Medien. Die Einflusse auf die verschiedenen Unternehmensbereiche werden aus der Praxis heraus diskutiert. Zu den adressierten Bereichen gehoren die Auswirkungenauf PR und Analyst Relations sowie auf Kommunikation und IT-Infrastruktur. In zwei abschliessenden Kapiteln werden auch einzelne Branchen beleuchtet und ein internationaler Vergleich vorgestellt

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  • Store does not allow pick-ups
  • Store location: Auckland City, Auckland, NZ

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