This listing closed and did not sell. The item has been relisted.
- Browse for similar listings in Business
- View the relisted item
Other listings you might like
Description
BRAND NEW Please allow 4-7 working days for delivery This item is shipped from our NZ warehouse
The Economist Guide to Intellectual Property by Johnson, Stephen
ISBN: 9781846688973 PUBLISHER: Economist Books FORMAT: Paperback PAGES: 352 PUBLICATION DATE: 1.08.2015 DIMENSIONS: 21.6 x 13.5 x 2.5 centimetres 11.4 ounces
DESCRIPTION: IP accounts for an estimated $5trn of GDP in the US alone. It covers patents, trademarks, domain names, copyrights, designs and trade secrets. Unsurprisingly, companies zealously guard their own ideas and challenge the IP of others. Damages arising from infringements have fostered a sizeable claims industry. But IP law is complex, and the business, financial and legal issues around it are difficult to navigate. Court decisions and interpretation of IP laws can be unpredictable, and can dramatically change the fortunes of businesses that rely on their IP - as demonstrated in the pharmaceutical industry's battle with generic drugs. This comprehensive guide to intellectual property will help companies, investors, and creative thinkers understand the scope and nature of IP issues, pose the right questions to their advisers and maximize the value from this crucial intangible asset.
- If using business address pls use PO Box as do not use courier
- In Stock with our supplier shipped from our NZ Warehouse
- Stock image only. Actual cover art may differ
- No returns on wrong items purchased
Details
Shipping & pick-up options
Destination & description | Price | |
---|---|---|
Free shipping within New Zealand | Free |
Seller does not allow pick-ups
Payment Options
Pay Now, NZ Bank Deposit, N