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Letter Fountain
Author: Joep Pohlen

Product Details:
ISBN: 9783836554534
Format: Paperback
Pages: 640
Dims (mm): 240 x 168
Pub Date: 25-04-15
Pub Country: Germany
Condition: NEW

Description:
The anatomy of letters. Everything you could ever want to know about printing letters and numbers. Looking back as far as man's first efforts to communicate with visual signs and drawings, Letter Fountain is a completely unique typeface handbook: in addition to examining the form and anatomy of every letter in the alphabet (as well as punctuation marks and special characters), the book cross-references type designs with important works of art and art movements from Gutenberg's times until today. Further attention is given to the esthetics of the digital age and the choice of the right typeface for a job. Rounding out the guide are an in-depth comparison between sans-serif and serif typefaces, an essay about measuring systems and indications. advice about typographic rules, plus a manual for developing digital fonts. Over 150 typefaces, their origins, and font characteristics are discussed in detail, visually explained by full page tables including scale, weight, and useful alternatives. The extensive appendix contains a general index, a typeface index (more than 300 are depicted in the book), an index of over 250 type designers, an exhaustive index of type foundries, a graphical dictionary, and a bibliography for further reading. The original Dutch edition Letterfontein received a Certificate for Typographic Excellence from Type Directors Club New York (TDC) in 2010, and a red-dot design award from the Design Zentrum Nordrhein-Westfalen, Germany.

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