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Dozens of books have been published recently on the errors and biases that affect our judgments and choices. Drawing on cognitive science- their lessons are excellent for many kinds of decisions - consumer choice and financial investments- for example - but stop short of addressing many of the most important decisions we face in management- where we can actively influence outcomes and where competitive forces mean we have to outperform rivals.As Phil Rosenzweig shows- drawing on examples from business- sports and politics- this sort of decision-making relies on mastering two very different abilities. First- the analytical problem-solving skills associated with the brains left hemisphere; and second- what Tom Wolfe called the Right Stuff: the ability to take calculated risks. Bringing fresh and often surprising insights to topics including confidence and overconfidence- the uses and limits of decision models- leadership and authenticity- expert performance and deliberate practice- competitive bidding and new venture management- Left Brain- Right Stuff- the myth-busting follow-up to The Halo Effect- explains how to perform when making even the most difficult decisions.... Please click here to ask a question
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