This is an auction for TWITTERVILLE: HOW BUSINESSES CAN THRIVE IN THE NEW GLOBAL NEIGHBORHOODS, by Shel Israel.

Foreword by Charlene Li.

Amazon.com review:

"Twitter is the most rapidly adopted communication tool in history, going from zero to ten million users in just over two years. Companies no longer have the option of ignoring the conversation. Unlike other hot social media spaces, Twitterville is dominated by professionals, not students. And despite its size, it still feels like a small town. Twitter allows people to interact much the way they do face-to-face, honestly and authentically. One minute, you're com- plaining about the weather with local friends, the next, you're talking shop with a colleague based halfway across the globe. No matter where you're from or what you do for a living, you will find conversations on Twitter that are valuable. Despite the millions of people joining the site, you'll quickly find the ones who can make a difference to you. Social media writer Shel Israel shares revealing stories of Twitterville residents, from CEOs to the student who became the first to report the devastation of the Szechuan earthquake."

"Shel Israel should be proud of this book. Unlike other Twitter books (and other social media books) that are more like how-to manuals or guides for beginners, this book gets at the stories of people using Twitter - why they used it, how, and what happened. For the casual tech reader, the burgeoning journalist, the marketing pro, and the sociologist all, this is a great tale."

More very favourable reviews on Amazon.com.

Paperback 2003.

402 pages + photographs.

Good condition.

The cost of shipping is $6.70.

There is of course no charge for shipping if you collect this book from my shop in Palmerston North following the auction.

Payment within seven days, please.