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Paperback in good cond

What Works: Success in Stressful Times
by Hamish McRae


Using examples ranging from Ikea to the slums of Mumbai, leading economic expert Hamish McRae studies which businesses, organisations and initiatives have what it takes to succeed, and what it is that distinguishes them in an increasingly competitive global marketplace.

Calling on years of experience as an award-winning financial journalist and international public speaker, the author brings a fresh perspective to the question of success, differentiating the few 'big ideas' that have transformed the marketplace from passing trends and over-hyped blind alleys.

Through an extraordinary range of case studies and an authoritative grasp of his material, the author demonstrates that although there is no surefire recipe for success, there are several key ingredients – such as sense of mission and market sensitivity – which ambitious readers can apply to their own business practices. This is a book of very real successes rather than overblown ideologies: each case study is based around an on-site visit by an author and interviews with the people in charge. ‘What Works’ ultimately offers the general reader the chance to learn from some of the grandest economic successes and unexpected failures in the world today, through a series of imaginative, unusual and insightful examples.

‘Each case study is lean and precisely crafted…McRae deserves credit for writing a can-do anthology in defeatist times.’ Observer

‘[McRae] has picked a difficult subject…withholding deep analysis in return for making What Works broad, accessible and colourful…seeing the markers of success as far more than balance sheets and statistics. It’s good to have a book that shows faith in people.’ Independent on Sunday

‘Optimistic yet realistic, humane yet incisive, Hamish McRae’s inspiring and wide-ranging book is essential reading for anyone who wants to understand what works, what doesn’t, and why.’ Tim Harford,‘The Undercover Economist’
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  • Seller location: Dannevirke, Hawke's Bay, NZ

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