We sell 9ct gold, sterling silver, fashion jeweliry, giftware, watches We also do jewellery and watch repair.

  We are a family run business from Auckland NZ.  Starting out as keen collectors of gems many years ago, we decided to make our hobby a career.  Our aim has always been to showcase and supply natural gems at the most affordable prices possible, because we believe that anyone, no matter the budget can enjoy dazzling natural gems at prices attainable to everyone.  Having spent hundreds of hours self studying gemmology Rizz travelled abroad and became a qualified gemmologist.  We now have a staggering inventory of over 50,000 gems and counting.   We were the first to professionally start selling natural gems on Trade Me. Trade me has been and continuous to be our main platform for selling gems.  We keep our costs very low so that our prices stay very low.      We have acquired over the years very reliable sources and contacts for our gems from all over the world, and we can source almost anything for every budget, big or small.  We have a direct source for GIA certified diamonds from Africa and Israel which we can guarantee to pass on to the customer at some of the lowest prices in the market.   If you cant find what your looking for on our store please send us an email and we will check our inventory.  If we dont have your perfect gem in stock we will endeavor to source it for you.   Happy Gem Hunting

  The Sapphire Merchant is New Zealand's premier precious gemstone retailer and custom jewellery house. We are a Christchurch-owned and operated business. We travel to source and hand curate Earth's most exquisite gemstones.