Listing #:5944738156
Known Unknown - Critically Acclaimed Urban Winery
| Location: | New Plymouth, Taranaki |
|---|
Known Unknown is a critically acclaimed urban winery specialising in vermouth and organic / lo-fi wine with a distribution network throughout New Zealand. Known Unknown has built a strong reputation and loyal following for a range of styles and its fun wine events.
This is a great business for an active investor who wanted to enter the wine industry. Alternatively, this brand could add significant value to the business of an already extant winery or vineyard that wanted a engaging brand that appeals to millennial and gen-z consumers. Likewise, both the brand and production facilities could easily be repurposed for a cider, kombucha or other beverage brand.
For sale due to ongoing health issues faced by the current owner as a result of an automotive accident which occurred in 2021.
Currently Taranaki based, the production facilities are easily relocated to another region and would benefit from being combined with a tourism or hospitality business (i.e. wine bar or cellar door). The production winery has a small footprint with production supplemented by off-site contract production.
Currently Known Unknown has the capacity to produce around 4000l on-site each year.
Founded 2018, Known Unknown relocated to Taranaki in 2021 seeing significant year-on-year growth from 2021 - 2024. We have a large network of engaged direct-to-consumer and business-to-business clients, an email database and active social media channels.
Not a winemaker? Because Known Unknown produces both wine and vermouth on-site in small batches and under contract in larger production wineries, while good to have, wine making experience isn’t needed to take this dynamic beverage brand into its next chapter.
The founder and owner has extensive experience with liquor licensing and other aspects of production compliance and is happy to assist the new owner with these aspects of the business. Likewise, he is able to support the new owner with other elements of the business if needed.
$100,000 + Stock (valued at production cost).
This is a great business for an active investor who wanted to enter the wine industry. Alternatively, this brand could add significant value to the business of an already extant winery or vineyard that wanted a engaging brand that appeals to millennial and gen-z consumers. Likewise, both the brand and production facilities could easily be repurposed for a cider, kombucha or other beverage brand.
For sale due to ongoing health issues faced by the current owner as a result of an automotive accident which occurred in 2021.
Currently Taranaki based, the production facilities are easily relocated to another region and would benefit from being combined with a tourism or hospitality business (i.e. wine bar or cellar door). The production winery has a small footprint with production supplemented by off-site contract production.
Currently Known Unknown has the capacity to produce around 4000l on-site each year.
Founded 2018, Known Unknown relocated to Taranaki in 2021 seeing significant year-on-year growth from 2021 - 2024. We have a large network of engaged direct-to-consumer and business-to-business clients, an email database and active social media channels.
Not a winemaker? Because Known Unknown produces both wine and vermouth on-site in small batches and under contract in larger production wineries, while good to have, wine making experience isn’t needed to take this dynamic beverage brand into its next chapter.
The founder and owner has extensive experience with liquor licensing and other aspects of production compliance and is happy to assist the new owner with these aspects of the business. Likewise, he is able to support the new owner with other elements of the business if needed.
$100,000 + Stock (valued at production cost).
Business buyer’s checklist
Asking price: $100,000
Listed: Wed 20 May, 4:32 pm
Seller's details
- 100% positive feedback
- Member since Sep 2024
Expires: Wed 15 Jul, 4:32 pm



