Established Baby Brand – Profitable & Ready to Grow

A thoughtfully developed early childhood brand designed to support babies through their first year, with a focus on age-appropriate play and simple, well-designed products that parents genuinely value.

Over the past year, the business has been carefully refined, from product range to suppliers, creating a streamlined, easy-to-run operation.

It is currently generating approximately $55,000 in annual owner earnings from around $190,000 in annual revenue.

The business runs efficiently with just 4–6 hours per week, making it ideal for someone looking for a flexible, manageable business that still has strong foundations. While performing steadily, there is still plenty of room to grow, particularly through retail partnerships, wholesale, and expanding into new markets.

Key Highlights:

- Established brand in the baby/parenting space (0–12 months)
- Approx. $190,000 annual revenue
- Approx. $55,000 annual owner earnings
- Streamlined systems and supplier relationships
- Low weekly time commitment (4–6 hours)
- Operating across NZ & Australia with 3PL warehousing
- Asking price includes $23,000 of stock - ready to sell

Huge opportunities to grow the brand further.

Who this would suit:

A great fit for a parent, entrepreneur, or small business owner looking for a flexible, rewarding business or a brand already in the parenting space wanting to expand their range.

Further information available for genuinely interested buyers.