ASH & STONE – Profitable Online Crystal & Wellness Brand

Ready to step into a beautifully branded business with an engaged customer base, flexible lifestyle, and huge growth potential?

ASH & STONE is an established premium New Zealand online crystal and wellness brand with a strong social media presence, loyal repeat customers, and high-margin product lines across crystals, jewellery, singing bowls, and wellness gifts.

A new opportunity has recently arisen that the owner couldn’t turn down, creating the chance for someone new to take over and grow this much-loved brand.

This Opportunity Offers:

-Flexible work-from-home lifestyle
-Creative and wellness-focused brand
-Strong profit margins and scalable growth
-Engaged audience and proven systems already in place

Asking Price: $82,500 + Stock (approx stock value: $28,000)

ASH & STONE has built a trusted presence within the growing wellness and crystal market, with strong foundations and room for expansion.

Key Highlights
• Established eCommerce business
• Work-from-home flexibility
• Strong margins across all product lines
• Loyal repeat customers
• Established social media following and brand presence
• Beautiful branding & professionally built website
• Engaged online community
• Opportunity to expand into wholesale, subscriptions, live selling, and events

Included:

• Website www.ashandstone.online + full brand assets
• Social media accounts
• Supplier relationships and contacts
• Existing customer database
• Product photography and content library
• Established systems and processes
• Training and handover support

ASH & STONE still has significant untapped potential. The foundations are already built, allowing the next owner to continue operating it as a flexible lifestyle business or scale it into a larger wellness brand.

Perfect For:

• Someone passionate about wellness, crystals, or eCommerce
• Existing retailers wanting to expand online
• Social media savvy buyers looking for a ready-to-grow brand
• Side hustle seekers wanting a business with proven traction