About the store

> MumMum's Story

MumMum first opened its door in 2013 and is fast growing in popularity.

Wanting the best of the market (imported) brands for your baby is every parents wish, but living on a small island country can make that harder than desired. MumMum sources the best of best making it easy for you to come and see the brands up close, with staff knowledgeable about the newest trends and technologies to improve baby’s first years and answer all your questions and suggesting items tailored to your wants and needs.


> MumMum's Products

MumMum is the destination store with the widest high-end brands & products under one roof.

With big label brands Bugaboo, iCandy, Stokke, TouchwoodBloom , Nuna and many more we have the widest range of nursery products, strollers, capsules and car seats with displays for you to view at your leisure. With products from designers OYOY, Small stuff and OohNoo items are brought to life in our store displays that have the accessories to match, you can now envisage how these items will fit in your home or ask our staff to answer all your queries.

Travel solutions regarding carriers and travel strollers for all your outdoor and social activities like Babyzen YOYO.

Quality toys from brands such as Le Toy Van, Battat, Hape, Apple Park, JellycatMicroScooter and so many more. Feeding solutions for breast feeding, bottle feeding and the transition to solids, as well as bottles, bowls and other utensils.
Baby and children’s fashions from Huxbaby, Billlieblush, Billybandit, Kenzo , Pretty Brave, Mini Melissa, Le Edit and a fast expanding range of other labels available.

With two stores (Takapuna & Penrose), Hot right now products on Instagram, Facebook and online stores  as well as experienced staff in store locations with the knowledge of products from the best ranges and top brands MumMum is your one-stop-shop for all your baby and new parent needs.

* Some of the products are not available on Trademe


> MumMum's Stores

MumMum Penrose
Address: 555 Great South Road,Penrose, Auckland (Head Office)
(Cnr of Great South Rd, Walls Rd & Station Rd , enter 1 Walls Road if use GPS)
Tel: 09 5255795
Mon-Sat    9:30-5:30
Sun           10:00-4:00

MumMum Takapuna
Address: 6 Como Street, Takapuna, Auckland
Tel: 09 4860066
Mon-Sat    9:30-5:30
Sun           10:00-5:00