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Description
Delivery takes approximately 4-7 business days.
This title is In Stock in the Booktopia Distribution Centre. We will send you a confirmation email with a Tracking Code to follow the progress of your parcel when it ships.
Marketing Author: Peter Rix
ISBN: 9780070287006 Format: Paperback Number Of Pages: 576 Published: 11 August 2010 Country of Publication: AU Dimensions (cm): 26.1 x 21.0 x 2.4 Description: MARKETING: A PRACTICAL APPROACH 7th Edition by Peter Rix has a successful, award-winning pedigree. For twenty years it has stood out from the pack, providing VET teachers and students with a comprehensive, no-nonsense approach to the principles of modern marketing. Peter Rix's unique combination of expertise and experience in the worlds of both VET and marketing result in a truly outstanding text. The seventh edition builds on the strengths of its previous editions and examines the key trends that are changing the way marketers practise their craft. The text is supported by an Online Learning Centre which will be updated each semester to ensure content remains current and relevant.
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