Beverage Specialist

We’re looking for an energetic, relationship-driven Foodservice Beverage Specialist to bring our Barker’s beverage range to life across cafés, bars, restaurants, wholesalers, and distributors throughout New Zealand.

This hands-on, customer-facing role plays a critical part in building awareness, trial, and driving sales growth as we scale our beverage portfolio. Acting as a brand ambassador within the trade, you’ll deliver exceptional brand experiences while also contributing to business development, market execution, and future innovation.

About Us

Nestled at the foot of the Four Peaks Mountain Range in Geraldine, Barker’s has proudly operated from the corner of the original family farm since 1969. With over 220 employees across New Zealand and a growing Foodservice business, Barker’s continues to invest in innovation, people, and premium product experiences.

Living “The Barker’s Way” means showing up with passion, care, creativity, and commercial thinking every day.

Key Responsibilities

· Act as a passionate brand ambassador, bringing Barker’s story, values, and beverage range to life in trade

· Deliver engaging tastings, product education sessions, and trade training with confidence and authenticity

· Represent Barker’s at trade shows, events, launches, and in‑market activations

· Grow new accounts and ranging opportunities within your defined territory

· Build strong relationships with distributors, wholesalers, hospitality groups, and key venues

· Support and execute go‑to‑market plans for new beverage launches alongside Sales and Marketing

· Take ownership of sales performance and support the delivery of revenue and growth targets

· Provide regular market feedback and insights on customer needs, trends, flavours, competitors, and innovation opportunities

· Collaborate with internal teams (Sales, Marketing, R&D) to support strong execution and future innovation pipeline.

What We’re Looking For

· Tertiary qualification in Business, Marketing, or related field

· 3+ years’ experience in beverage or foodservice business development, hospitality sales, or brand‑focused commercial roles

· Strong existing trade relationships within cafés, bars, restaurants, or beverage channels

· Confident, engaging communicator with a natural ability to build rapport

· Highly organised and self‑driven, with the ability to work autonomously

· A genuine passion for food, beverage, and delivering standout brand experiences

· Willingness to work evenings, weekends, and events as required

· Full New Zealand driver’s licence

What We Offer

· Be front and centre – Represent a trusted New Zealand brand in a highly visible, influential role

· Bring brands to life – Deliver real-world brand experiences that drive trial and growth

· Innovation with heart – Work closely with Sales, Marketing and R&D on new launches and ideas

· Grow with us – Join a business investing in its future

· Supportive culture – People-first values, collaboration, and genuine care

If you’re a confident hospitality professional who thrives on building relationships, delivering great experiences, and bringing premium beverages to life in trade, we’d love to hear from you.

Apply now with your CV and a brief cover letter outlining your relevant experience.

Barker’s is proud to be an Equal Opportunity Employer. We value diversity and are committed to creating an inclusive environment for all employees.