Suburb Booster

Key requirements

We require three advertisements - two ads that will appear on desktop computers/tablets and another ad for mobile.

 

We recommend that you have one advertising message, however you can have up to five creative executions on rotation per campaign.

 

1. Large Billboard Banner Ad 970x250 pixels

The Large Billboard Banner ad is a high impact format that appears on the main Trade Me and Trade Me Property Homepages and on unlisted Homes.co.nz properties.

Desktop view - Trade Me & Homes.co.nz

2. Half Page Desktop Banner Ad 300x600 pixels

The Half Page Desktop Banner ad appears on the right-hand side of Trade Me search pages, across ‘My Trade Me’ pages (including the watchlist) and on unlisted properties on Homes.co.nz.

Desktop view

3. Mobile Banner Ad 300x250 pixels

The mobile ad appears in-between listings in-search, the app homepage & watchlist within Trade Me on mobile devices as well as on unlisted properties on Homes.co.nz.

Left: Trade Me Mobile view / Right: Homes.co.nz Mobile view

*Product mock-up/s indicative and subject to change.

Optional: Desktop Video Ad

The Video ad is a highly engaging format that captures your audience’s attention. It appears within search results in-between listings.

Video is supplementary to the banner ads. In cases where the video cannot be displayed, the banner ad will show in its place.

Full Specifications

2x Desktop/Tablet Banner Ads

  • Banner 1 - Billboard Banner: Image dimensions: 970x250 pixels (width x height)
  • Banner 2 - Halfpage Banner: Image dimensions: 300x600 pixels (width x height)
  • File size: 120kb or less
  • File format: PNG, JPG or GIF
  • Animation: accepted

 

Mobile Banner Ad

  • Image dimensions: 300x250 pixels (width x height)
  • File size: 80kb or less
  • File format: PNG, JPG or GIF
  • Animation: accepted

 

Video Ad (optional extra)

  • Video dimensions: 640x360 (16:9 ratio)
  • File size: 64 MB or less
  • File format: MP4
  • Duration: 30 seconds or less
  • Audio level: -18 LKFS
  • Recommended bitrate: 3000 kbps (video) and 128 kbps (audio)

 

Video auto plays with sound off. Sound is user-initiated.

Please supply:

  • Billboard Banner ad (970x250 pixels - 120kb or less)
  • Halfpage Banner ad (300x600 pixels - 120kb or less)
  • Mobile Banner ad (300x250 pixels - 80kb or less)
  • 1x video file (optional extra)

Please email all assets to advertisingenquiry@trademe.co.nz

Important notes

  • You may supply up to a maximum of 5 creative executions to run on rotation per campaign.
  • Assets must be received 7 days before the start of the campaign for testing and loading, failure to do so may result in your campaign not starting on time.

For any further questions, please contact advertisingenquiry@trademe.co.nz.

Please refer to our full Advertising terms and conditions