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Top 10 Christmas toys of 2023

Designer dream houses, pregnant pigs and pocket-sized pottery: The top 10 toys for Kiwi kids this Christmas

21 November 2023

Our expert toy team spills the beans on the hottest toy trends this Christmas season, revealing a delightful mix of creativity, nostalgia, and adorable surprises. Here's your ultimate guide to the top 10 toys for Kiwi kids.

Make it Real Pottery

The Make It Real pottery set is sure to be a hit with crafty tweens this Christmas.

Crafty 'tweens will find joy in the miniature pottery studio, inspired by a viral TikTok trend. This mess-free kit not only provides a creative outlet but also allows kids to craft ten different ceramic pieces using quick-dry clay and their spinning wheel. It's a delightful combination of artistry and hands-on fun, making it a top contender on wishlists.

Make Your Own Barbie Dreamhouse

The Barbie movie has made Barbie toys more popular than ever this year.

This Christmas, the iconic Barbie takes centre stage with a 51% annual surge in searches, fuelled by the success of Greta Gerwig's box office hit. Now, children can immerse themselves in the world of Barbie with a two-story DIY kit that brings their dream home to life. Complete with stickers for a personalised touch in every space, it's the perfect canvas for budding designers.

Little Live Pets - Mama Surprise

A great pick for the pet-obsessed.

Animal lovers rejoice as the Little Live Pets – Mama Surprise takes the spotlight. Building on the success of last year's favorite, the Scruff-A-Luvs Cutie Cuts, this toy introduces a new level of excitement. After giving proper care to the mama guinea pig, it reveals three adorable baby guinea pigs, transforming one toy into a heartwarming family affair.

Cookeez Makery Oven

Bake up fun and furry friends with the Magic Cookeez Oven.

For the aspiring bakers, the magic Cookeez Oven offers a unique and delicious experience. Kids can create their plush toy using dough and magic ingredients, baking it in the oven for 90 seconds. The result? A furry friend that not only sparks creativity but also fills the room with the irresistible scent of freshly baked goods.

Build A Bot

Embark on a robotic adventure with Build-a-Bot.

Dive into the world of robotics with Build-a-Bot, an interactive and educational toy that allows kids to build their own robot. This hands-on experience not only introduces them to the basics of engineering but also encourages problem-solving skills as they bring their robot creation to life.

Crawling Crab

Bring the ocean into your living room with Crawling Crab.

Bring the ocean into your living room with Crawling Crab, a delightful toy perfect for imaginative play. Watch as the crab scuttles and crawls, creating a captivating and entertaining experience that sparks the curiosity of little ones and provides hours of joy.

Harry Potter Tamagotchi

Relive '90s nostalgia with the return of the Harry Potter Tamagotchi.

Nostalgia takes flight with the return of the Harry Potter Tamagotchi, bringing the virtual pet into the enchanting wizarding world. This classic '90s favourite combines the magic of Hogwarts with the charm of nurturing a virtual companion, creating a delightful blend of past and present for young witches and wizards.

Lego Star Wars Stormtrooper

Embark on a galactic adventure with the timeless Lego Star Wars Stormtrooper.

Lego Star Wars Stormtrooper stands out as a timeless favorite, loved by all ages, combining the magic of Lego with the epicness of Star Wars. Dive into a galaxy far, far away as you build and recreate epic battles, fostering creativity and imagination in every piece.

Twister Air

Take Twister to the next level with Twister Air, a modern twist on the classic game.

Twister Air takes a modern twist on the classic game, now with a virtual spin. Players wear wristbands and swipe at colours using an app, adding a tech-savvy challenge to the iconic Twister game. Forget the slippery mat; in this version, challenge your agility and coordination in a whole new way.

Beetle Squishmallow

Beetle Squishmallow – the perfect plush companion for festive cuddles.

Rounding off the list is the irresistibly adorable Beetle Squishmallow, making Christmas stockings extra cozy. This plush and squishy companion is not just a toy but a cuddly friend, perfect for snuggling up during the festive season and beyond.