Audience Extension
Extend the reach of your property listing.
Drive more active and engaged property seekers to your listings using the power of Trade Me Property audience data.
Leverage Trade Me data to increase engagement
Re-target buyers that have viewed your listing and nudge them to re-look at the property as well as take the next step, like attending the open home. To widen the reach of your listing, we’ll pinpoint and target active buyers searching for similar properties via their search behaviour (e.g. location) as well as buyers who currently only look at their favourite suburbs.
Increase your brand familiarity in front of sellers
We know that when sellers search for an agent to list their home with, repeat brand exposure builds trust and preference. Audience Extension gets your brand in front of more potential sellers, more often.
Easy to explain and sell to vendors
Adding Audience Extension to a package enables you to sell one marketing solution optimised for maximum listing exposure and engagement across Trade Me Property, social media and other digital platforms.
How to book Audience Extension, or apply a Platinum, Gold or Silver Package to your listing
How does it work?
How Audience Extension works
