Advertisers advice

Motors hero banner

The Trade Me Motors Hero Banner is a cross-platform, high impact brand canvas for advertisers.

The Trade Me Motors Hero Banner allows brands to build awareness and consideration at scale, with New Zealand's biggest active vehicle buying audience.


  • Please check with your account manager for any background colour or image restrictions
  • Please supply Hero banners with no text within the images (the display banners 970x250 and 300x250 are exempt from this)
  • Download detailed Specs and Guidelines
  • Hero banner images (please provide all 4 sizes to cover all breakpoints) 
    • Mobile image 767x135px (max. file size 100kb) 
    • Tablet image 1279x232px (max. file size 150kb) 
    • Desktop image 1599x232px (max. file size 175kb) 
    • Extra-large desktop image 1920x336px (max. file size 300kb) 
  • Display banners: 970x250 and 300x250, as per standard display specs 
  • Logo: 40x30px (max. file size 50kb) 
  • Call to action: 35 characters max, sentence case only


  • 4x hero images (no text - images only)
  • 970x250 and 300x250 display banners (can be 3rd party ad served) 
  • Logo asset for CTA as per specification 
  • Call to action copy Click through URL 
  • Ensure your hero banner creative meets the image guidelines as detailed in Specs and Guidelines

For any questions please contact: