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'Mum and dad' investors are back in the property market

A key buyer group has been making a noticeable comeback.

Kelvin Davidson
Last updated: 13 October 2025 | 4 min read
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AI summary

'Mum and Dad' investors are returning to the New Zealand property market, with their share of purchases rising from 21% to nearly 25% over the last 18 months. This nationwide trend is especially noticeable in Auckland, Hamilton, and Christchurch.

The comeback is driven by lower interest rates and the reinstatement of Mortgage Interest Deductibility. These smaller-scale investors are finding value in the current market, with new-builds remaining a popular choice due to lending rule exemptions.

The data shows a clear return

Who are they and what are they buying?

What’s driving the comeback?

Author

Kelvin Davidson Kelvin Davidson
Chief Property Economist, Cotality