Mighty Ape is based and operated within NZ.

Winner of Canstar Blue - Online Retailer PriceSpy Shop of the Year

Research is clear that on the back is the best way for your baby to sleep. It is twice as safe as the side and six times safer than the front. Sleeping your baby on the back is one of the best ways to protect your baby from sudden infant death syndrome.

Some babies develop misshapen, flat or an uneven head shape from too much time spent lying on one part of the head. This is called ‘positional head-flattening' or medically the term is Plagiocephaly (play-gee-oh-kef-a-lee).

During the first few months the bones of your baby's skull are quite soft. Pressure from lying on the same spot, can make the head change shape. In our busy lifestyle we often have baby lying flat against a surface.

Although there is no evidence that head flattening causes harm, most parents would like to prevent it.

Your newborn will generally stay in the position they are placed for sleep, until they can move themselves. You need to alternate your baby's head position when they sleep. However some babies prefer a certain head position.

Your baby may be born with a slight flat spot due to the delivery.

Shipping: Delivery is to New Zealand only and usually ships within 24 hours of your order being placed Monday-Thursday. Please see 'About Store' for more information as well as our returns policy.

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