For the last 50 years, drug prohibition laws have put the market for illegal drugs into the hands of organised criminals. Now, it's time to take control. Ending the failed war on drugs will reduce drug-related violence, tackle organised crime, end the needless criminalisation of millions, and will halt the drain on government funds and resources. In this book, global opinion-leaders on the frontline of the drug debate describe their experiences and perspectives on what needs to be done. Highlighting the pitfalls behind drug policy to-date and bringing to light new policies and approaches, which make a clear case for galvanizing governments to end the war on drugs - once and for all.Author BiographySir Richard Branson is a hugely successful international entrepreneur, adventurer and icon, and is founder of the Virgin Group. His autobiography, Losing My Virginity, and his books on business, Screw It, Let's Do It, Business Stripped Bare, Screw Business as Usual and Like a Virgin are all international bestsellers. He is also the author of Reach for the Skies. He lives on Necker Island in the British Virgin Islands and is married to Joan and has two grown-up children - Holly and Sam.

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