Property marketing packages
Increase your property’s chance of success in front of Aotearoa’s largest property audience by leveraging the best marketing solutions.
Property buyer & seller market survey, Mar 2023 | 2, Perceptive research, Jun 2023
Get more eyes on your listing with a package
Increase your property’s chance of success in front of Aotearoa’s largest property audience* by leveraging the best marketing solutions.
2, Trade Me Property site stats, residential for sale, average listing performance, Jun - Jul 2023.
Download vendor-facing collateral to include in your presentations
Compare our top packages
Let's take a look at what's included in each package
Please note that from 1 December 2023, Platinum will rank higher than Gold & weekly rotation shifts for Platinum & Gold will begin.
Until that time, Platinum and Gold will continue to hold equal ranking, with Platinum's rotation to the top of search occurring 11 times and Gold's 5 times.
From 1 Dec 2023, Platinum ranks higher than Gold & weekly rotation shifts for Platinum & Gold begin.
All Platinum, Gold & Sliver packages also:
- Get access to Audience Extension.
- Appear at the top of relevant search results in a carousel on desktop for one week.
Unrivalled marketing for maximum results
Be the first listing buyers see on the homepage
Overshadow others in your suburb
Your listings appear on the Trade Me Property & homes.co.nz property homepages and sit at the top spot of search results* with the largest branded listing card to get maximum exposure in front of homeowners and buyers.
*Please note that from 1 Dec 2023, Platinum will rank higher than Gold & weekly rotation shifts for Platinum & Gold will begin. Until that time, Platinum and Gold will continue to hold equal ranking, with Platinum's rotation to the top of search occurring 11 times and Gold's 5 times.
Largest listing card with three photos to showcase your listings best features
Platinum gets the best result for your vendor
Josh Phegan on Platinum
Platinum gets the most eyes on your listing, drives competitive buyer behaviour & interest for your listing to get the best price for your vendor.
Superior marketing for great results
From 1 Dec 2023, Gold listings will also appear in the nearby suburbs banner
Be recognised by homeowners
Your listings sit high in search results with great branding for your agents & office to stand out in front of homeowners and buyers as the experts.
From 1 Dec 2023, Gold will rotate to the top of search results weekly below Platinum
High quality marketing for strong results
Silver listings appear at the top of relevant search results in a carousel on desktop
Appear above Base listings in relevant search results
Steal the spotlight from Base listings, with more branding and a larger property image
Products included in your Starter package:
Enhance your Platinum, Gold or Silver Package to drive even more active & engaged buyers to your listings
Leverage Trade Me audience data to reach active buyers
Audience Extension is a marketing solution that enables you to reach Trade Me Property’s active buyers and sellers across Facebook, Instagram and Google webpages for two weeks.
By leveraging the power of Trade Me data, salespeople are unlocking an additional 987 clicks back to their listings and gaining more brand exposure with an additional 33,000 impressions on average with Audience Extension*^.
For more info on how Audience Extension works and how to book, click here.
Increase your brand presence in your local area with Suburb Ownership
Maximise your online brand presence in front of sellers searching in your local area with Suburb Ownership:
Reach Aotearoa’s largest property audience* beyond your listings
Drive engagement and enquiries for your developments and/or properties as well as maximise your brand exposure on Trade Me Property with display advertising.
It’s the ultimate tool to complement your marketing package and extend your reach beyond your listings, through strategic audience targeting in the New Homes and Residential for Sale categories.
Research shows 9 out of 10 Kiwis search on Trade Me Property*** Display advertising allows you to access these key audiences at different stages in their path to purchase, accelerating enquiries and sales by driving traffic and engagement to your website.
How it works:
*Similarweb June 2023.
2 Perceptive research, June 2023.
^^Trade Me Property site statistics, residential for sale, average listing views, Jun - Jul 2023.
**Property buyer & seller market survey, March 2023.
*^ Audience Extension, average aggregated Facebook and Google Display Network statistics over a two week period, Feb 2023 - Aug 2023.
***Trade Me Property site statistics, residential for sale, average listing views, Jun - Jul 2023.