Feature article
Is winter the secret season for savvy property moves?
Forget spring, new data from Trade Me Property suggests winter could be the unsung hero for Kiwi buyers and sellers.
Last updated: 29 July 2025
AI summary
New Trade Me Property data reveals a winter opportunity. While only 14% of homeowners think it's a good time to sell, 44% of buyers are actively looking, creating a seller's advantage with less competition and more serious buyers.
For buyers, winter offers:
- Less competition from other purchasers
- The potential for better deals
- A chance to assess a home's warmth and durability
This trend occurs as national asking prices have dipped, though regions like Otago show strong year-on-year growth.
The winter disconnect: Buyers ready, sellers hesitant
Why winter works for sellers
The buyer's edge in winter
Current market snapshot: Prices and trends
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