Feature article
Why Dream Scrolling Homes is Beating Dating Apps
A recent survey shows 95% of Kiwi aspire to own a home, with many indulging in 'dream scrolling'.
14 January 2025
AI summary
A recent Trade Me Property survey reveals dream scrolling is a national pastime, with 55% of Kiwis preferring to browse listings over dating apps. Despite affordability challenges, 95% aspire to home ownership.
This trend is driven by a desire for inspiration, goal-setting, and simple curiosity. Over half of New Zealanders (59%) admit to dream scrolling, with this figure jumping to 75% for those aged 18-34. Many also enjoy "snooping" on the homes of friends and colleagues.
The Dream of Home Ownership
Obsessed with Property
The Rise of 'Dream Scrolling'
Where We Dream Scroll
Being Nosy: It's a Thing
The Generational Divide
Author
Discover More
Property values drift down -0.4% as the market enters a holding pattern
Will house prices crash or surge? Neither likely.
6 first home buyer mistakes that could cost you thousands (and how to avoid them)
What are some common mistakes made by first home buyers? Find out how to avoid them and get ready to buy your first home
Search
Other articles you might like
