Feature article
What’s going on for each buyer group at present?
First home buyers, relocators and investors.
AI summary
Based on CoreLogic data, 2024 was a record year for First Home Buyers (FHBs), who hit a 26.1% market share by using KiwiSaver and low-deposit lending. In contrast, relocating owner-occupiers and mortgaged investors were less active due to low confidence and high mortgage rates.
For 2025, overall sales are expected to increase as investors and movers return to the market. While the FHB market *share* may dip, their total purchase *volume* is still forecast to grow.
Reflecting on 2024
First Home Buyers
Relocators
Multiple property owners
Looking ahead to 2025
Author
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