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Pantone’s colour of the year for 2026 could be its most divisive yet
Next year’s colour is...

AI summary
Pantone's 2026 Colour of the Year is Cloud Dancer, a serene white shade symbolising a fresh start and quiet reflection. While praised by experts like The White Company for its calming versatility, the choice is divisive due to its impracticality and risk of looking sterile.
Interior designers value white as a classic canvas that makes rooms feel larger and brighter. To successfully use this trend, experts recommend mixing different textures like wool, satin, and cotton to add depth and warmth.
Controversial? Pantone had not chosen a brown for over a decade, before selecting Mocha Mousse for 2025.
White is alright for soft furnishings (unless you have pets or children, eat food or have sweaty hands).
Ask the expert: How do I choose a white paint?
Soft pastels are a match for the kind of slightly off-white Pantone are offering for next year.
What's in a colour, after all?
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