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How Kiwi Live: Joey Daymond

Joey tells Trade Me Property about his journey into interior design and men's mental health awareness.

Alex Hallifax
AI

AI summary

Joey Daymond’s series, The Boys Are Decorating, uses interior design to spark conversations about men's mental health. The project encourages men to take pride in their personal spaces as a practical first step towards self-care.

Inspired by his own experience of transforming his room and its positive effect on his well-being, Daymond aims to help men practice self-expression. He challenges the conditioning that a man's value is only in what he does, not in his environment or self-presentation.

Joey's biggest investment was this white and blue checkered rug

A set from the television series Mad Men. Image source: Hypebeast

Author

Alex Hallifax Alex Hallifax