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How Kiwi Live: Joey Daymond

Joey tells Trade Me Property about his journey into interior design and men's mental health awareness.

Alex Hallifax
AI

AI summary

Joey Daymond’s series, The Boys Are Decorating, uses interior design as an entry point for important conversations about men's mental health. He encourages men to take pride in their personal space as a form of self-care and expression.

Daymond found that transforming his own room significantly improved his wellbeing. He believes men are often conditioned to find value in their actions, not their environment. This project aims to shift that mindset, with his own style inspired by Mad Men.

Joey's biggest investment was this white and blue checkered rug

A set from the television series Mad Men. Image source: Hypebeast

Author

Alex Hallifax Alex Hallifax