Selling guide

Devising your property marketing strategy: an overview

What this means, and what you need to do.

Al Hall
Last updated: 8 November 2024 | 4 min read
AI

AI summary

A strong property marketing strategy is crucial for selling your home in NZ. This plan aims to reach potential buyers by highlighting your property's unique features.

Key elements include identifying a target audience, using high-quality visuals, and leveraging online channels like Trade Me Property alongside offline methods like open homes and signage.

When selling with an agent, discuss their plan and costs upfront. If selling privately, you manage the campaign yourself, making professional photography and accurate advertising essential.

What is a property marketing strategy?

Professional looking photos and videos are crucial to selling a property.

If you're selling through an agent, you should talk to several about their ideas for potential marketing strategies.

Marketing your home when selling with an agent

Marketing your home when selling privately

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Author

Al Hall Al Hall
Content Writer