Feature article
2020, the year in review
A snapshot of listing performance, audience behaviour, and interesting insights.
From a flat market at the beginning of the year, to lows and uncertainty around lockdown, and then record highs come Spring — 2020 was certainly a rollercoaster of a year!
Kiwi’s passion for property shone through, with buyers and sellers more active and engaged than ever. Despite the market coming to a halt in March and the general election in October, by the end of 2020 email enquiries were up a massive 67%, watchlist adds were up 27% and listing views were up 12% on the previous year. Alongside this, median days on site were also down 18% on the previous year.*
So, as we enter 2021, let's take a look at how 2020 ended...
12,368 residential for sale agents listed a property onsite.
There was a shortage of housing stock nationwide, with listings down 3%.
Our audience was staying on-site for longer, and interacting with your listings more frequently – meaning you achieved maximum buyer engagement for your vendors.
Kiwi's continue to be a nation obsessed with property...
... and love a good garage.
Auctions made a bit of a come back, but are yet to take back the top spot.
Despite COVID-19, the average listing price was up 15% nationwide compared to 2019.